About Us

WhiteLabel Tracking was born out of frustration. In 2008, tracking software was expensive, not user-friendly or not scalable. Many used old and outdated technologies as the basis for their systems. So, in 2008 we set out to change this, and WhiteLabel Tracking was born. We developed WhiteLabel Tracking over three years before launching.  Our founders include IT gurus and Asset Tracking / Fleet Management experts. We have partnered with Microsoft and have over 25 years experience in the software development industry and over 23 years experience in the tracking industry. Our vision is to provide a simple, yet powerful tracking platform that requires minimal user training, at an affordable cost.

The landscape of tracking software is continually evolving and our tracking platform will constantly evolve and develop as the industry and our customer needs grow.

We are focused on providing tracking solutions and services to customers around the world. Putting our customers interests first, we work hard to exceed your expectations. Customer satisfaction is our priority. There are many reasons why you should choose and trust WhiteLabel over another supplier, and we would encourage you to try us out,  here are unique reasons why you should choose us.

Our mission is to provide our customers with a simple, powerful, reliable and cost effective white-label Vehicle/Asset/IOT tracking platform.

Our Vision is to provide a world class product with world class support.

Is to keep on developing our product, take on board customer feedback & suggestions, and keep the platform online using our horizontally designed software architeture (running on over 70 servers)

Our platform is for fleet management, vehicle tracking, asset management, IOT tracking companies. The WhiteLabel Tracking platform is designed so that you retain full brand control. Our identity is hidden from your clients and you have full access to manage them and their devices. -Product features

Our Customers

We are a market leader for unbranded/white labelled/private labelled fleet/asset/IOT management software systems. We help companies “on the ground” have their own system that they can sell to their clients as their platform. Our customers include vehicle tracking, fleet management, asset tracking, IOT Tracking, personal tracking, security providers, bank/loan companies etc who don’t want to resell someone else’s brand, and have neither the time or the money to invest in developing their own system.

Since WhiteLabel is cloud based, it doesn’t matter where you are located. We provide you with a world leading solution for your clients anywhere around the globe. We work with customers from a wide range of industries, who have all branded the platform as their own in house product.

Interested in Finding out more?